The ABCs of an Effective Business Pivot
Pivots are a normal part of doing business, so don’t think you’ve done anything wrong if you find it’s time to do a 180. The key is to not be afraid to make changes that can eventually lead to more success.
Take a close look at that core story that deep down embodies you, your organization and your product or service. That core story is your differentiator.
There can definitely be benefits to making major changes. A well-timed pivot can be the precise move necessary to capture market attention for a product, service or personality that has been waiting for attitudes, technology or a generational shift to be fully realized and embraced.
In other words, if your company is in the right place at the right time with a new and/or improved way of doing business or presenting itself, you could end up with increased recognition and a substantial jump in business.
So how do you know when it’s time for a change? Our discussion at this meeting will revolve around finding out!
Non-members are welcome to attend one time!